Social & Community · Integration
Add Facebook to your product for your customers, and give your AI agents governed access to it.
This is a Facebook integration scoped to Pages, and it is worth saying so plainly: Pages, the posts published on them, the comments underneath, and the insights Facebook reports about reach and engagement. Ads Manager and personal profiles are not in scope. Two things dominate the build. The token model is layered, since a user token is exchanged for a Page access token and the long-lived version of that is what your product stores and refreshes. And permissions are reviewed by Meta before an app may use them in production, so a feature that works against your own test Page can still be blocked for everybody else until review passes. fastn holds each Page token per tenant and keeps up with Graph API versions.
In your product
Embedded for your customers. Per-tenant auth, no per-customer code, maintained by fastn.
Let an administrator connect the Pages they manage, and store a long-lived Page token for each one.
Publish a post from your product and read back how it performed from that Page's insights.
Read and reply to comments on a Page so a community manager works from inside your product.
Subscribe to Page webhooks so a new comment or post reaches your product as it happens.
For your AI agents
Governed, audited access for the agents you build, through the MCP server.
An agent triages new comments on a Page and flags the ones a person should answer.
An agent publishes or hides content within the permissions that Page granted, and the action is recorded.
An agent summarises a Page's reach this month from its insights alone.
Example prompt
Which comments on our Page are still unanswered this week, and how did that post's reach compare to last week?
Set up Facebook in 4 steps
- 01Enable the Facebook connector from your fastn dashboard.
- 02Have each customer authorise their own Facebook account, so calls run under their credentials rather than a shared key.
- 03Decide which Pages, posts, comments and Page insights your product needs, then exchange the user token for a long-lived Page token.
- 04Call it from your product and expose it to your agents through the same governed connection.
Why teams use the Facebook integration
What you get by embedding it with fastn instead of building it yourself.
- Ship a Facebook integration without building it. Your customers connect their own Facebook account inside your product and work their posts, pages and comments there, with no per-customer code on your side.
- Handle the part that actually costs time: anything published is public immediately, and each network gates access behind its own review process. fastn owns the auth, token refresh, rate limits, pagination and breaking-change fixes, so a Facebook update is not your on-call problem.
- One integration serves your product and your agents. The same governed Facebook connection powers in-product features and gives AI agents scoped, audited access, so you publish and listen from inside your product instead of a separate social tool without wiring it twice.
Used by these teams
Compare with
Facebook Page Management
Instagram
LinkedInOften used alongside
Tools the same teams tend to run next to Facebook, across other categories.
Salesforce
HubSpot
Pipedrive
Zoho CRMFacebook integration FAQ
How do I add a Facebook integration to my product?
Enable the Facebook connector in your fastn dashboard, then let each customer authenticate their own Facebook account. fastn handles the OAuth flow, token storage and refresh per tenant, so there is no Facebook client code in your app and no per-customer branch in your codebase. Setup is 4 steps.
Do my customers each connect their own Facebook account?
Yes. Every connection is scoped to the individual customer, so each authorises their own Facebook account and only ever sees their own posts, pages and comments. That per-tenant isolation is the point of an embedded integration: you support the long tail of customer setups without maintaining an integration per customer.
Can AI agents use this Facebook integration?
Yes. The same connection is exposed to your agents through the fastn MCP gateway, with permissions scoped per tenant and every call audited. An agent triages new comments on a Page and flags the ones a person should answer.
Who maintains the Facebook integration?
fastn does. When Facebook changes an endpoint, deprecates a field or alters its auth, the fix lands in the connector rather than in your backlog, and your customers' connections keep working.
Can my product publish to a customer's own Facebook account?
Yes. Each customer authorises their own account, so a post goes out as them, under their permissions, never from a shared account you own. That also means a customer revoking access affects only their own connection.
Can I read engagement back from Facebook?
Yes. Comments, reactions and reach come back scoped per tenant, so your product can act on them or show them in your own reporting without one customer's numbers mixing with another's.
What can I build with the Facebook integration?
A common starting point: let an administrator connect the Pages they manage, and store a long-lived Page token for each one. Teams also use it for the other use cases listed above, and expose it to agents for governed reads and writes.
How much does the Facebook integration cost?
It is included. Pricing is based on connected accounts, not on how many connectors you enable, so adding Facebook does not change your per-connector cost. You can start free with 3 connected accounts.
Add Facebook to your product
Start free with 3 connected accounts. No sales call required, and no per-customer integration code.