Marketing Automation · Integration

LoyJoy

Add LoyJoy to your product for your customers, and give your AI agents governed access to it.

Embed a LoyJoy integration so the conversational experiences a customer has built can be started by something that happens in your product, and so the data those conversations collect lands on the record your product owns. Each customer authorises their own LoyJoy account, so experiences run in their environment under their branding and their permissions. Engagement comes back as events your product can act on, delivered per tenant, so lifecycle follow-up runs on real behaviour rather than a nightly export. fastn handles credentials, retries, rate limits and API upkeep, and the same governed connection serves your AI agents.

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In your product

Embedded for your customers. Per-tenant auth, no per-customer code, maintained by fastn.

Let each customer connect their own LoyJoy account so the chat experiences they built can be started from events in your product.

Read what a conversation collected, such as a captured lead or a quiz answer, so it lands on the record your product owns.

Trigger your product when someone completes an experience so the follow-up runs while the interest is fresh.

Support each customer's own experiences, branding and languages as configuration rather than per-customer code.

For your AI agents

Governed, audited access for the agents you build, through the MCP server.

An agent reads what a customer's LoyJoy conversation collected before it decides the next step.

An agent starts the right experience for a user within scoped permissions, with the action attributed.

An agent reports which experiences are converting for one tenant, with each read audited.

Example prompt

Which LoyJoy experiences did this contact complete, and what did they tell us?

Set up LoyJoy in 4 steps

  1. 01Enable the LoyJoy connector in your fastn dashboard.
  2. 02Have each customer authorise their own LoyJoy account so calls run under their credentials.
  3. 03Map the product events that start an experience and the data you want back.
  4. 04Call it from your product and expose the same connection to your agents through the MCP gateway.

Why teams use the LoyJoy integration

What you get by embedding it with fastn instead of building it yourself.

  • Ship a LoyJoy integration without building it. Your customers connect their own LoyJoy account inside your product and work their campaigns, segments and subscribers there, with no per-customer code on your side.
  • Handle the part that actually costs time: engagement data arrives as a high-volume event stream, so ordering and deduplication matter. fastn owns the auth, token refresh, rate limits, pagination and breaking-change fixes, so a LoyJoy update is not your on-call problem.
  • One integration serves your product and your agents. The same governed LoyJoy connection powers in-product features and gives AI agents scoped, audited access, so you trigger and measure campaigns from inside your product without wiring it twice.

Used by these teams

SalesMarketing

Compare with

InsiderBrazeDrift

Often used alongside

Tools the same teams tend to run next to LoyJoy, across other categories.

SalesforceHubSpotPipedriveZoho CRM

LoyJoy integration FAQ

How do I add a LoyJoy integration to my product?

Enable the LoyJoy connector in your fastn dashboard, then let each customer authenticate their own LoyJoy account. fastn handles the OAuth flow, token storage and refresh per tenant, so there is no LoyJoy client code in your app and no per-customer branch in your codebase. Setup is 4 steps.

Do my customers each connect their own LoyJoy account?

Yes. Every connection is scoped to the individual customer, so each authorises their own LoyJoy account and only ever sees their own campaigns, segments and subscribers. That per-tenant isolation is the point of an embedded integration: you support the long tail of customer setups without maintaining an integration per customer.

Can AI agents use this LoyJoy integration?

Yes. The same connection is exposed to your agents through the fastn MCP gateway, with permissions scoped per tenant and every call audited. An agent reads what a customer's LoyJoy conversation collected before it decides the next step.

Who maintains the LoyJoy integration?

fastn does. When LoyJoy changes an endpoint, deprecates a field or alters its auth, the fix lands in the connector rather than in your backlog, and your customers' connections keep working.

Can I trigger a LoyJoy campaign from an event in my product?

Yes. Product events can start a campaign, add a contact to a segment, or enrol someone in a journey, so lifecycle messaging follows what a user actually did rather than a nightly export.

Can I read engagement results back from LoyJoy?

Yes. Results come back scoped per tenant, so your product can act on them without one customer's data mixing with another's. What you get depends on the channel: opens, clicks, bounces and unsubscribes where there are sends, and impressions, spend and conversions where there are campaigns.

What can I build with the LoyJoy integration?

A common starting point: let each customer connect their own LoyJoy account so the chat experiences they built can be started from events in your product. Teams also use it for the other use cases listed above, and expose it to agents for governed reads and writes.

How much does the LoyJoy integration cost?

It is included. Pricing is based on connected accounts, not on how many connectors you enable, so adding LoyJoy does not change your per-connector cost. You can start free with 3 connected accounts.

Add LoyJoy to your product

Start free with 3 connected accounts. No sales call required, and no per-customer integration code.

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